Brand Identity & Campaign Assets for Super Purposes

I collaborated with Super Purposes, a startup dedicated to helping individuals navigate career transitions, to support the launch of their “Debunking 6 Myths About Changing Careers” e-book.

I contributed to the brand’s visual identity by refining logo elements and designing digital campaign assets, including promotional banners and social media graphics. The visual direction emphasizes confidence, clarity, and empowerment, aligning with the brand’s mission to help people make meaningful professional changes.

This project demonstrates my ability to translate brand values into clear, engaging visual communications across multiple digital touchpoints.